
tm:rw Transforms Times Square Flagship into TikTok Shoppable Studios
Nine branded studios have replaced traditional retail displays at tm:rw’s 22,000-square-foot flagship in New York, turning the store into a continuous live-streaming set. Starting at 6:30 PM ET, hosts broadcast directly to TikTok Shop, allowing viewers to purchase products in real-time as they are demonstrated on the shop floor.

























