The outlook arrives via a survey of 47 wholesale growers, who collectively supply up to two-thirds of the domestic market. This commitment to price stability marks an increase in confidence compared to 2025, when 84% of growers opted to hold their rates steady. Marsha Gray, executive director of the Real Christmas Tree Board, noted that the industry is prioritizing market consistency to support long-standing family traditions.
Real Christmas Tree Growers Predict Stable Prices and Strong Supply
Holiday shoppers can expect a reliable market for natural Christmas trees this year, as 91% of wholesale growers report they will maintain current pricing. Despite rising operational expenses, the industry is absorbing costs to ensure stable supply and consistent availability for the upcoming 2026 season.
Supply levels remain robust, with 85% of producers characterizing their current inventory as strong or very strong. Retail accessibility is also expected to mirror last year’s performance, with trees appearing at local choose-and-cut farms, garden centers, and home improvement stores nationwide. With 79% of growers anticipating steady or increased sales volume, the industry aims to meet demand without the volatility often associated with other seasonal goods.
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