The Lloromannic duo, introduced in 2007 as a gothic-inspired counterpart to Cinnamoroll, has developed a dedicated following. Berry, known for his ram horns, and his sibling Cherry join the Build-A-Bear lineup alongside seasonal versions of Hello Kitty and Cinnamoroll. The release allows customers to engage in the retailer’s signature customization process, including adding scents, sounds, and outfits to the characters.
Build-A-Bear Brings Sanrio’s Lloromannic Duo to Plush Lineup
For the first time, Sanrio’s mischievous Lloromannic characters, Berry and Cherry, are available as full-sized plush toys. Build-A-Bear Workshop launched the pair as part of a new Halloween collection, marking the duo’s debut in the United States, United Kingdom, Ireland, and Canada ahead of the spooky season.
Kim Utlaut, Chief Brand Officer at Build-A-Bear, described the launch as a fan-first initiative. The characters are now available both online and at participating workshops. This expansion continues the company’s strategy of leveraging licensed character partnerships to drive collectible sales, following a year of record financial results for the retailer.
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