Kineto Debuts AI Agent to Automate Influencer Marketing for Teams

The platform functions as an integrated team member, capable of handling end-to-end tasks ranging from identifying and vetting creators to drafting personalized outreach and managing negotiation workflows. By analyzing creator performance metrics and audience sentiment, the tool attempts to bridge the gap between intent and execution for teams that lack dedicated marketing departments.

Andrew Zakonov, CEO and co-founder of Kineto, noted that while U.S. influencer marketing spend is projected to rise by 16% in 2026, the strategy remains largely inaccessible to smaller firms due to high operational demands. The new agent utilizes the same engineering philosophy behind the company’s previous projects, including the coding agent Junie and the Kotlin programming language. Subscription plans for the service start at $50 per month, supporting teams ranging from 1 to 100 members.