The L9Q TriChroma Laser TV anchors this push, offering a display size of up to 200 inches. Engineered for daytime performance, the unit utilizes an Ambient Light Rejection screen to maintain image clarity without the need for light-controlled rooms. For viewers demanding a theater-like scale, the XR10 Laser Projector pushes the boundary further with projections reaching 300 inches, aimed specifically at replicating the intensity of knockout-stage drama.
Hisense Scales Up FIFA World Cup 2026 Viewing with Laser Displays
With the FIFA World Cup 2026 underway, Hisense is betting that the future of home viewing lies in massive laser projection rather than traditional television screens. The electronics manufacturer is rolling out a specialized lineup of laser displays designed to bridge the gap between stadium atmosphere and living room comfort.
These hardware efforts align with Hisense’s broader strategy to dominate the premium display market. Data from Omdia confirms the brand currently holds the top global position in the 100-inch and larger television segment. By positioning its laser technology as the primary interface for the World Cup, the company seeks to leverage its status as an official tournament sponsor to solidify its technical footprint in the home entertainment sector.
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